I opened up this blog today for the first time in 9 months. OMG…Where did the time go? My goal was to blog about our experiences as we went. What a laugh!

I had a phrase for my classes when I was a Learning and Development Specialist for The University of Farmers, “you don’t know what you don’t know, wait till your first day on the phones”. Little did I know, that phrase would ring so true in my own life.

I was once a Budweiser girl. I would order a glass of “bud light”, and when a waitperson would bring it to me, I would pour salt into the glass for added flavor.  That is until we started home brewing.

Everything we read said, the company's name is hugely important to its success or failure. Your name is more than what you put on your tax forms every year, it’s your brand. Your brand is what consumers will associate withyour product. It needs to be memorable. No pressure there, it’s like naming your child. Except no one trademarks their child’s name, could you imagine?